Do you need help with services content?
Choose one of the below formats that were curated by our Communications Team!
M Communications offers a library of syndicated compliance-approved content designed for your Firm to use as foundational content for your website. Please review the content options to decide which pages to include on your website.
We recommend using the content as written to take full advantage of the syndication feature – the content will automatically update on your website when M Communications makes updates. However feel free to tailor the content to fit your Firm’s culture and services to further differentiate your web presence.
Syndication Content Strategies
Please review the content strategy options below to decide which best suits your Firm’s needs and objectives. These strategies feature several different styles and amounts of content, which can be tailored to your Firm’s preferences. The detailed content library can then be used to fill the content buckets within your chosen strategy.
We recommend using M’s syndicated content, as written, to take full advantage of the automatic updating feature.
The content will automatically update on your website when M Communications makes revisions. However, feel free to tailor the content to fit your Firm’s culture and services to further differentiate your web presence. If you choose to tailor the content it does mean you will not be able to receive automatic updates, as those would overwrite your customization’s.
The most commonly used syndicated pages are the M Financial sections. You can view them here!
Overview Strategy: Service Buckets
This content strategy is designed to provide a general overview of the services your Firm offers. These content buckets (or “doorways”) will lead to a single, short page/blurb of content that explains the service at a high level.
101 Strategy: Service Buckets
This content strategy is designed to provide information on the services offered through your Firm’s lines of business. These content buckets will lead to their own page with a further breakdown of specific services offered.
Main Navigation
Sub Pages
- Life Insurance
- Business Continuation
- Estate Planning
201 Strategy: Service Buckets
This content strategy is designed to provide in-depth details of the services offered to your Firm’s clients. These content buckets will lead to their own page with detailed descriptions of specific services offered.
Main Navigation
Sub Pages
- Business Continuation
- Disability and Long-Term Care
- Employee Benefits
- Executive Benefits
- Coli/Boli
- Retirement Plan Services
- Fiduciary Services
- Investment Due Diligence
- Plan Design and Compliance
- Plan Level Benchmarking
Sub Pages
- Life Insurance
- Charity
- Disability and Long-Term Care
- Financial Planning
- Investment Management
- Wealth Management Services
- Retirement Planning
- Estate Planning
- Wealth Transfer